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New Media Meets Campus Media

Posted by Ralph Braseth (Bryan’s on the road)

ICM’s Bryan Murley sat on a panel at AEJMC in Washington D.C. to discuss the many changes facing journalism and journalism education.

“We don’t face the same problems economically that the industry is facing,” said Eastern Illinois University’s Bryan Murley, who found in a survey of college newspaper advisers that . . . → Read More: New Media Meets Campus Media

New Media: Ultimately, it’s about preparing students

Ralph Braseth

Below is a recent e-mail sent by an Ole Miss student doing an internship at Smithsonian Magazine. I’ve been a bit zealous about multimedia. I’ve alientated a few students and fellow faculty members. It’s an on-going fight.

What the heck should we be doing when no one really knows for sure what is going on?

Continue reading New Media: Ultimately, it’s about preparing students

BigLickU on national ad radar, coming to a town near you?

The Business Beat

This post was written 40 days ago about an hour before the tragedy at Virginia Tech.

I’m attending the Newspaper Association Managers’ advertising national conference in Tunica, Miss., today as a speaker and attendee.

Advertising professionals from 30 states are in attendance for professional development and to learn about utilizing the power of the Web . . . → Read More: BigLickU on national ad radar, coming to a town near you?

Virginia Tech news analysis

Arvinder Kang from the University of Mississippi did some interesting analysis of today’s news coverage of the tragic story at Virginia Tech.

Facebook was one of the fastest and most intertwined networks that people turned on to share their heartfelt feelings about the victims of Virginia Tech shooting. At 6.10 pm, facebook already had 302 groups and . . . → Read More: Virginia Tech news analysis

Blueprint for Gannett’s future

The Business Beat

Participants at the recent CICM new media workshop in Nashville listened intently to keynote speaker Jennifer Carroll. Carroll is Gannett’s vice president of new media content in the newspaper division of the company.

Carroll played a key role in the development of Gannett’s “Information Center” concept and was named Gannett corporate staffer of the . . . → Read More: Blueprint for Gannett’s future

A thank you to all Nashville CICMers

Doodling on a Friday night and providing some content for the weekend, but mainly a small gesture to say thank you to everyone who made the CICM Nashville conference a huge success.

Click To Play

A thanks from the founders of Innovation in College . . . → Read More: A thank you to all Nashville CICMers

TV, the new “whooping” boy, scoot over newspapers

The Business Beat

I first caught wind of the troubles facing local affiliates after talking with Lost Remote’s Steven Safran. I was doing an interview with him outside the NAB show in New York last fall.

Safran basically said local TV better start doing more local TV. Their studios that remain unused the vast majority of the day . . . → Read More: TV, the new “whooping” boy, scoot over newspapers

Investor outlook mixed on print media

The Business Beat

It is still lost on many journalists and journalism educators that most changes in the industry are based on economics. Satan is not waving a wand bringing plagues on newspapers (although sometimes you have to wonder).

Publicly traded media companies rely on stockholders to fund companies. If stockholders don’t believe their investment will pay off, . . . → Read More: Investor outlook mixed on print media

New media in 1994

We are continuing our series of video interviews with the teachers from CICM’s new media workshop that took place in Nashville, March 29 – 31.

Of all the new media teachers at the conference, Jack Lail seemed the most unlikely. I suspect that had something to do with his age. As Lail said, “I’m not a 20-something . . . → Read More: New media in 1994

New media skills = better job prospects

Attention all students!

If for no other reason, learn new media skills for increased employment opportunties. There is a sweet spot in the journalism job market right now for good journalists with multimedia skills. Demand, at least for now, outstrips the supply of good digital storytellers.

Angela Grant taught our video sessions at last weekend’s CICM new . . . → Read More: New media skills = better job prospects