Links to Check Out 08/30/2011
August 29, 2011 in industry news
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Eric Schmidt: If You Don’t Want To Use Your Real Name, Don’t Use Google+ #
- Google+ will change this at some point to survive. – post by Center for Innovation in College Media
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G+ was build primarily as an identity service, so fundamentally, it depends on people using their real names if they’re going to build future products that leverage that information,
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9 Reasons Why Your Content Is Not Shared on Social Networks: New Research | Social Media Examiner #
“Do you wonder how to get your content seen amidst a sea of information? #
What if you could understand why your audience shares some information and not other? That would make your content stand out from the competition.” #
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Did We Drop the Ball on Unemployment? – NYTimes.com #
“When Americans are polled about the issue they care most about, the answer by a two-to-one margin is jobs. The Boston Globe found that during President Obama’s Twitter “town hall” last month, the issue that the public most wanted to ask about was, by far, jobs. Yet during the previous two weeks of White House news briefings, reporters were far more likely to ask about political warfare with Republicans. “ #
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Skills for journalists: The basics « Teaching Online Journalism #
This Mindy McAdams post is from April, but it’s worth reading even today. #
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The Future isn’t the Present: A J-School Grad’s Roadmap to Journalism | Center for Sustainable Journalism #
“The fact is there is no career path in journalism today. Basically you get in wherever you can and figure it out from there. A year from now I’ll probably write another one of these posts about how wrong all of this is, but for now it’s what I see from my seat a year into the industry. #
So, what’s an aspiring journalist to do? Take everything with a grain of salt, and I mean everything. Industry news, trends, rejections, compliments, success, advice and even this post. No one knows the future of media, but I can guarantee the trade of journalism isn’t disappearing anytime soon.” #
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5 Traits of Effective ‘About Us’ Pages | ClickZ #
“It’s often the most neglected page on your website; if you even have this page. However, if you do, it is very likely among the most visited pages. I may be dating myself, but it is the Rodney Dangerfield of web pages. It gets no respect. Do you have an “about us” page? Is it performing at the level it should be? #
As brands, we should want people to like us, to share our values, to feel validated by doing business with us. How are we supposed to get them to do this if we don’t connect to them on a human level in a “human voice”?” #
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“I’ve spent a huge amount of time this year thinking about and working on journalism curriculum. From developing and teaching a four-week program to train journalism educators in Africa in the practice of online journalism, to helping with a major overhaul of the undergraduate curriculum in my own department, to my current preparations to teach journalism at a university in Indonesia, I have been thinking a lot about what students need to learn today. #
Here are six proposals in three distinct areas of journalism that are increasingly important today.” #
Posted from Diigo. The rest of my favorite links are here. #