College Publisher changes business model
January 3, 2011 in College Media News, College Publisher
UPDATE: Interview with Rusty Lewis is now up here. #
Well, during my self-imposed exile from all things journalism related over the holidays, College Media Network dropped a bombshell. #
Most notably, newspapers using CP5 under an Access Network affilate agreement will be invoiced an annual payment* of $1,995 for the services rendered by CMN. … #They are also going to start hosting WordPress installations, and additional open-source CMS’s. There are additional details related to advertising splits at the link above. I have an e-mail in to Rusty Lewis at CMN to ask some followup questions, and I’ll be examining the pricing structure more in the next few days. #This cost is most attributable to user support and training. There is an option to reduce this cost and be invoiced for training and design services as needed – click the pdf for details. #
Any support or training would be billed at $150 per hour. Support hours billed would relate to issues that resulted in user error and would be communicated in advance of invoicing. #
*If a college publication averages over 25,000 page views per month, all of these fees are waived #
For now, it should be obvious that this is a game-changing move by College Publisher. #
>For now, it should be obvious that this is a game-changing move by College Publisher.I'll say. The colleges who do not qualify for the free policy are the very ones who cannot afford these kinds of fees. Say goodbye to many online college sites. I've been a staunch supporter of College Publisher over the years and have brought many accounts to them. I feel betrayed.
When this business model was started 10 years ago, the landscape was much different from both a services standpoint and revenue standpoint. The cpm's on this media simply do not underwrite the expanding services we provide. We apologize for the inconvenience this change may cause, but it is unfortunately a reality we have to consider to stay in business and continue to support college media. We know it will be a difficult process/transition to go through, but we feel it is better than the alternatives.We are trying to create packages that make sense for smaller publications. We encourage your constructive feedback in shaping options that offer some long term sustainable solutions for college newspapers.
When this business model was started 10 years ago, the landscape was much different from both a services standpoint and revenue standpoint. The cpm's on this media simply do not underwrite the expanding services we provide. We apologize for the inconvenience this change may cause, but it is unfortunately a reality we have to consider to stay in business and continue to support college media. We know it will be a difficult process/transition to go through, but we feel it is better than the alternatives.We are trying to create packages that make sense for smaller publications. We encourage your constructive feedback in shaping options that offer some long term sustainable solutions for college newspapers.
When this business model was started 10 years ago, the landscape was much different from both a services standpoint and revenue standpoint. The cpm's on this media simply do not underwrite the expanding services we provide.
We apologize for the inconvenience this change may cause, but it is unfortunately a reality we have to consider to stay in business and continue to support college media. We know it will be a difficult process/transition to go through, but we feel it is better than the alternatives.
We are trying to create packages that make sense for smaller publications. We encourage your constructive feedback in shaping options that offer some long term sustainable solutions for college newspapers.
[...] Bryan Murley called CMN’s decision a “bombshell” and “game-changing move.” In an interview with Murley, [...]
[...] CMN’s Rusty Lewis writes, “When this business model was started 10 years ago, the landscape was much different from [...]
[...] Publisher,the company that The Beacon and many other college papers rely on for online coverage, has announced plans to charge $2000 a year for what has been free. Yes, it’s a bombshell and it will hurt small colleges/universities the most. But maybe [...]
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