CP’s College Media Network Re-Launches As Aggregator
December 9, 2009 in industry news
Web hosting service College Publisher recently re-revamped its Web site CollegeMediaNetwork.com as a content aggregator for CP’s vast network of college newspapers. #
Rusty Lewis, College Media Network director, said after the company launched a new business-to-business site a year ago, CollegePublisher.com, CMN’s Web site was free to showcase “what the network of newspaper Web sites produced.” #
Lewis said the company noticed the lack of a major site aggregating content from college news organizations. #
Lewis said the beta site has three primary functions: #
1. Bridge sites on the CP network #Lewis said he doesn’t foresee the site, which refreshes hourly and is available on mobile devices including iPhone, iTouch and Blackberry, coming out of the beta phase during the 2009-2010 academic year. # #Users can click on the network brand in the top from any CP site and very easily find related content from other school papers. From a search-bot or spider standpoint, this page is a shared resource for all network sites. #
2. Provide a doorway to the college student’s perspective #
Since the site automatically creates groups of content by assigning tags to articles, users of the site can very easily gather information about movie reviews, H1N1, Obama or NCAA, etc. #
3. A social network #
Visitors to CollegeMediaNetwork.com can share content, comment or add stories to their Facebook accounts using Facebook content. This is all done on a network level. The site exposes the true value of being one of the many sites using College Publisher, benefiting both our readers and publisher. #