links for 2009-06-11
June 11, 2009 in industry news
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The Difference Between Hard and Hard Work | Altitude Branding | Brand Elevation through Social Media"We demand far too many shortcuts. We want just-add-water strategies that don’t require us to do much work but rather roll out some kit of parts we can just plug into place. We’re busy, overtasked, under supported, and the idea of having to dig deep into something in excruciating detail with painstaking effort makes our skin crawl. But it’s reality."