Comments on: ICM interview: Joe Weasel of Palestra.net/Uwire http://www.collegemediainnovation.org/blog/2009/03/icm-interview-joe-weasel-of-palestranetuwire/ a group discussion about the future of student media Sun, 14 Mar 2010 16:51:33 -0500 http://wordpress.org/?v=2.8.3 hourly 1 By: Garyn Finsher http://www.collegemediainnovation.org/blog/2009/03/icm-interview-joe-weasel-of-palestranetuwire/comment-page-1/#comment-424180 Garyn Finsher Wed, 14 Oct 2009 22:25:11 +0000 http://www.collegemediainnovation.org/blog/2009/03/26/icm-interview-joe-weasel-of-palestranetuwire/#comment-424180 thanks a lot for your amazing article! thanks a lot for your amazing article!

]]> By: Garyn Finsher http://www.collegemediainnovation.org/blog/2009/03/icm-interview-joe-weasel-of-palestranetuwire/comment-page-1/#comment-424179 Garyn Finsher Wed, 14 Oct 2009 22:25:06 +0000 http://www.collegemediainnovation.org/blog/2009/03/26/icm-interview-joe-weasel-of-palestranetuwire/#comment-424179 thanks a lot for your amazing article! thanks a lot for your amazing article!

]]> By: scmurley http://www.collegemediainnovation.org/blog/2009/03/icm-interview-joe-weasel-of-palestranetuwire/comment-page-1/#comment-421710 scmurley Thu, 26 Mar 2009 19:39:45 +0000 http://www.collegemediainnovation.org/blog/2009/03/26/icm-interview-joe-weasel-of-palestranetuwire/#comment-421710 Ah, the Gatehouse argument contra NYT. <br><br>It's a fair point. But I'd caution against making it too difficult for the user to make an informed decision if they want to read or not. I'd like to see more research on how much traffic that really keeps off of an originating site (since Gatehouse/NYT didn't make it to court). I seem to recall Howard Owens making a point about that recently.<br><br>For instance, I like the Yahoo! News model, where they have headlines, and then a pop-up mouseover which gives the first 25-words or so if I find the headline appealing. I may or may not click through to the full article, but I would find the site a whole lot less useful if I had to click every headline just to find out if I wanted to read it or not. Ah, the Gatehouse argument contra NYT.

It's a fair point. But I'd caution against making it too difficult for the user to make an informed decision if they want to read or not. I'd like to see more research on how much traffic that really keeps off of an originating site (since Gatehouse/NYT didn't make it to court). I seem to recall Howard Owens making a point about that recently.

For instance, I like the Yahoo! News model, where they have headlines, and then a pop-up mouseover which gives the first 25-words or so if I find the headline appealing. I may or may not click through to the full article, but I would find the site a whole lot less useful if I had to click every headline just to find out if I wanted to read it or not.

]]> By: Kelly Wolff http://www.collegemediainnovation.org/blog/2009/03/icm-interview-joe-weasel-of-palestranetuwire/comment-page-1/#comment-421709 Kelly Wolff Thu, 26 Mar 2009 19:16:01 +0000 http://www.collegemediainnovation.org/blog/2009/03/26/icm-interview-joe-weasel-of-palestranetuwire/#comment-421709 We've been absorbing the suggestions at <a href="http://Revenuetwopointzero.com" rel="nofollow">Revenuetwopointzero.com</a>. A relevant point made there about linking and synopses is that even a very small synopsis can be enough to satisfy readers and keep them from clicking to the page (whether it is the originator or a deeper link on the current site.) <br><br>In other words - a headline or other attention grabber only would be the best bet for the content owner to actually drive the max traffic possible. We've been absorbing the suggestions at Revenuetwopointzero.com. A relevant point made there about linking and synopses is that even a very small synopsis can be enough to satisfy readers and keep them from clicking to the page (whether it is the originator or a deeper link on the current site.)

In other words – a headline or other attention grabber only would be the best bet for the content owner to actually drive the max traffic possible.

]]> By: loganaimone http://www.collegemediainnovation.org/blog/2009/03/icm-interview-joe-weasel-of-palestranetuwire/comment-page-1/#comment-421707 loganaimone Thu, 26 Mar 2009 18:06:45 +0000 http://www.collegemediainnovation.org/blog/2009/03/26/icm-interview-joe-weasel-of-palestranetuwire/#comment-421707 Glad to know he is so fond of established college media. We look forward to welcoming him to our convention in Austin Oct. 28-Nov. 1. Glad to know he is so fond of established college media. We look forward to welcoming him to our convention in Austin Oct. 28-Nov. 1.

]]>